B2K — Bytes 2 Knowledge (“B2K”, “we”, “us”) operates www.b2ktrans.com. This policy explains what personal data we collect, why, and your rights. We are based in Erode and Coimbatore, Tamil Nadu, India.
Information we collect
- Information you give us — when you submit a project brief or contact form, or email us: your name, email, company, and the details of your enquiry.
- Usage and device data (via cookies/analytics) — pages visited, time on page, approximate location (country/city), device and browser type, referring source, and on-page interactions.
- Session recordings — we may use PostHog to capture anonymised recordings of how pages are used (clicks, scrolling, navigation) to improve the site. Form fields and sensitive inputs are masked and not recorded.
Cookies and tools we use
- Google Analytics 4 — website traffic and usage measurement.
- PostHog — product analytics, heatmaps, and session replay (if enabled).
- YouTube (embedded video) — when you play an embedded video, YouTube/Google may set cookies. We use privacy-enhanced mode (youtube-nocookie) and the player loads only when you click play.
Analytics and session-recording cookies are set only after you accept them via our cookie banner. You can withdraw consent at any time using .
Why we use it (legal basis)
We process contact data to respond to your enquiry and provide our services (contract / legitimate interest). For analytics and session replay, our legal basis for EU/UK visitors is your consent, which you can give or withdraw at any time.
Sharing
We do not sell your data. We share it only with the service providers above (Google, PostHog) that process it on our behalf, and where required by law. Some providers may process data outside your country; where required, appropriate safeguards (such as standard contractual clauses) apply.
Retention
Enquiry data is kept only as long as needed to respond and to meet legal and business requirements. Analytics data is retained according to each tool’s settings (for example, up to 12 months).
Your rights
Depending on your location (EU/UK GDPR, India’s DPDP Act), you may request access, correction, deletion, or restriction of your data, and withdraw consent. To exercise any right, email info@b2ktrans.com.
Changes
We may update this policy; the effective date above shows the latest version.
Contact
B2K — Bytes 2 Knowledge
Erode & Coimbatore, Tamil Nadu, India
info@b2ktrans.com · +91 97886 32846